Speaking Engagements
Why speak?
Public service comes to mind immediately. The sharing of knowledge and wisdom. Visibility. Affirming expertise. Peer recognition. Honing presentation skills. Brand image. New clients. Exposure in general. Why speak? - Why not?
How can WinSpin help?
Working together we can decide on where to speak, the why, and the what. Mendell’s talent for shaping the application submissions remains key to her client’s success in attaining speaking engagements. Her personal contacts and the trust she has built with conference coordinators, along with her reputation in the A/E community helps to pave the way.
How much time will speaking at conferences take?
We develop a plan to identify low hanging fruit that corresponds to your available time -- opportunities as well as stretch goals. We set up a marketing plan that clearly lists conferences, their dates, and the results that can be expected after you speak. Together we work to submit proposals, we work to prepare for the event, and we work afterwards to take full advantage of the contacts and networking.
Marilynn with Professor Barbara Laurie and her senior architectural students at Howard University where Marilynn was a guest speaker.
“I am writing to extend my gratitude for the knowledge
you have given me in the brief hour of your seminar. I
was also hoping the HDD could be added to your
mailing list because we would love to have more
information on your services and other helpful tips for
growing our business…And I have to say that since I
left your seminar I can not think of anyone better to
help [expand our company] when the time comes.
Thank you for your time.”
Sincerely,
Eydie Voss
Allied Member ASID
Hart-Davidson Designs
Project Manager
A Small Amount of Coaching is Sometimes Necessary.
Georgetown University
Business Development for Residential and Commercial Real Estate Professionals Syllabus
Reading List
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Speaking Engagements:
- KCCT Architects, Washington, DC, October 13, 2011
“Today’s Networking: How to Navigate from Elevator Pitches to Social Media”
- Society for Marketing Professional Services (SMPS), Virginia Chapter, August 11, 2011 Summer Social
“Today’s Networking: How to Navigate from Elevator Pitches to Social Media”
- Hickok Cole Architects, August 3, 2011
AIA CEU Course, “Today’s Networking: How to Navigate from Elevator Pitches to Social Media”
- DCBIA, DLD Foundations Lunch Series, June 14, 2011
Washington, DC "Today's Networking: How to Navigate from
Elevator Pitches to Social Media"
- Howard University, April 4, 2011
Washington, DC , “Chickenman: From the Beginning. A basics of Marketing, PR, and Business Development.”
- Hickok Cole Architects, February 23, 2011
AIA CEU course, "Professional Practice: Formal Business Event Etiquette"
- Hickok Cole Architects, December 16, 2010
AIA CEU course, "Stop Writing in Code: Translating Architect Speak (Klingon) into English"
- NEO CON East, October 28, 2010
Co-presented with Sarah Barr
Baltimore, Maryland, “3 Ways to Strategically Market Out of a
Recession – Back to Basics”
- ZweigWhite, September 1, 2010
Webinar, “How to Stay Ahead in a Down Market.”
- AIA Design DC, August 4, 2010
Washington, DC "Marketing Before the 1st Sketch: A Case Study of Blackboard, Inc." co-presented with Sean Wayne
- AIA Design DC, July 15, 2009
Washington, DC “ Stories that Help Leaders Win”
- AIA Design DC, July 14, 2009
Washington, DC, "Is Fellowship Your Future?" co-presented with Kathryn Prigmore
- AIA DC Chapter May 14, 2009
Washington, DC "Marketing in a Challenging Economy", co-presented with Michelle Honey
- Public TV Rotary Times Interview March 31, 2009
- 24th Annual Build Boston, November 19, 2008
Boston, MA, “Marketing for a very small firm: twenty steps to realize your goals"
- AIA CEU, September 24, 2008
Washington, DC, "Get the Most Out of Product Sales Reps"
- Garden Writers Association 60th Annual Symposium, September 21, 2008
Portland, OR, "The Everywhere Approach to Building a Brand or Changing an Image"
- AIA Design DC, July 9, 2008
Washington, DC, “The Way to FAIA”, co-presented with Kathryn Prigmore
- AIA Design DC, July 8, 2008
Washington, DC, “Marketing for a Very Small Firm”
- NEO CON Chicago June10, 2008
Chicago, IL, “ How To Help The Client And Increase Sales”
- Zweig White, Marketing Summit, April 2008
Coral Gables, FL, “Small Firms Can Market & Brand like Big Firms on a Small Budget using Charts, Budgets, and Inexpensive Tools that are readily Available”
- SMPS South East Regional Conference, March 2008
Birmingham, AL, “Everywhere Approach to Marketing”
- NEO CON East, October 2007
Baltimore, MD, “Re-Branding Your Firm” co-presented with Sarah Barr
- AIA CEU, August 2007
Washington, DC, “Chickenman Approach to Marketing”
- AIA Design DC, July 2007
Washington, DC, “The Chickenman Approach to Marketing”
- AIA Design DC, July 2007
Washington, DC, “The Way to FAIA” co-presented with Kathryn Prigmore
- Zweig White, Marketing Summit, March 2007
Las Vegas, NV, Keynote Speaker: “The Chickenman Approach to Marketing”
- Washington Women in PR, 2006
Washington, DC, Nominated Woman of the Year Speech “Start with Nothing and Fulfill Your Dreams”
- Rappahannock Rotary, 2006
Fredericksburg, VA, “The World Water Center and Rotary Water Projects”
- AIA Design DC, 2006
Washington, DC, “Branding Your Firm” Co-presented with Sarah Barr
- SMPS, May 20, 2005
Washington, DC, “How to Win Awards”
- Washington, DC, Rotary 2005
Washington, DC, “Rotary in Russia-Cold War Healing”
- Washington, DC Rotary 2004
Washington, DC, "Water and Rotary around the Globe”
- Judge Lynn Chapter, DAR, 2004
Washington, DC, “Protecting Yourself from Identity Theft”
- ArtPark, July 1997
Lewiston, NY, “Cool Meals for Hot Days”
- Buffalo Historical Society, 1991
Buffalo, NY, “Burt Green on Greens”
- Buffalo Automotive Show & Conference, 1995
Buffalo, NY, Keynote Speaker: “Business Etiquette & Sales”
- New York Department of Labor, October 1988
New York, NY,
Honored Woman of the Year Speech
- Everywoman Opportunity Center, May 1988
Buffalo, NY, Keynote Speaker: “Go Through Fear & Grab Your Dreams”
- The National Press Club
Washington, DC, miscellaneous introductions for visiting guest speakers
- Various Colleges & Universities 1993-1997
On Issues of Etiquette: “Business Etiquette”
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