“Running a business is full of both joy and sorrow, and The Tails of Furry Logic captures the travails in a charming way, with rich lessons and inspiration for young readers. It brings a fresh approach to the genre, featuring characters who come to life as leaders, CEOs, and entrepreneurs. There’s never been a better way to teach kids about business.”
—Douglas Fruehling, Editor-in-Chief, Washington Business Journal, Washington, DC
Creative Success
Mendell goes deep into an organization to understand the personalities of the principals and the entire team. Her approach is one of complex communication, one where the result is generated from a clear understanding of the players and the workings of the organization -- how it is expressed and why it is valuable to the principals. This type of turnaround management can only be accomplished on an extremely personal level. The relationships that develop need the kind of attention that can only be given to a limited number of firms at time.
Mendell's approach revolves around keeping the organization consistent with its message and its goals down to the details. She generally accepts an organization’s assignment over a period of years building the results in phases. This method of public relations and marketing often encompasses building a new marketing department for the client, it might mean developing a new brand or new image, or it might mean developing an infrastructure such as a database and strategic plans. Whatever the avenue, the approach remains the same—Mendell touches the entire organization and she coordinates the plans to be consistent and provide positive measurable results.
Photo credit: Jessica Marcotte Photography
“I recommend Marilynn to anyone who is ready and willing to learn beginner and advanced training on how to jumpstart your business development department. She is a passionate teacher that is filled to the brim
with informative content.”
Trevor Stone, President, Jack Stone Signs, Landover MD